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Incredible Brand Activation for IMG Arena

brand activation

brand activation exhibition standSymbiosis delivered a quite amazing brand activation for IMG Arena at ICE London 2020.  Using contemporary industrial as our inspiration, we transformed 330m² blank meeting rooms in the South Gallery of ExCel London.

After a three day build the space was completely unrecognisable with concrete & tile effect walls, wooden flooring & atmospheric lighting and furnishings.

LED surround video wallA stunning LED ‘data tunnel’ linked through to our immersive brand experiences showcasing IMG Arena’s associations with tennis, golf & UFC.

The client was delighted.  They received many complements from colleagues & customers as well as the show organisers & even their competitors.  They are already looking to increase their presence yet further at ICE London 2021. Symbiosis can’t wait for the challenge!

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Upcoming Events

  1. SiGMA Europe

    April 13 @ 8:00 am - April 15 @ 5:00 pm
  2. MIPIM Cannes 2021

    June 7 @ 8:00 am - June 10 @ 5:00 pm
  3. Business Travel Show 2021

    June 22 @ 9:00 am - June 23 @ 6:00 pm
  4. MWC Barcelona 2021

    June 28 @ 8:00 am - July 1 @ 5:00 pm

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  • New lease signed on Central London HQ
  • Symbiosis launches PPE Business Essentials
  • Congratulations Luke!

Upcoming Events

  1. SiGMA Europe

    April 13 @ 8:00 am - April 15 @ 5:00 pm
  2. MIPIM Cannes 2021

    June 7 @ 8:00 am - June 10 @ 5:00 pm
  3. Business Travel Show 2021

    June 22 @ 9:00 am - June 23 @ 6:00 pm

View All Events

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Symbiosis UK Ltd
602 Linen Hall
162-168 Regent Street
London, W1B 5TG

Call: +44 (0) 207 039 0101
Email: hello@symbiosis.co.uk

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